If you’re interested in the tech world, you’re potentially .Already one of the 30,000 subscribers to the excellent dumb. And mean about the tech world” newsletter . Its editors, lauren boudard (author and investigator) and dan geiselhart. (author and journalist), also founded thethanks. To a crowdfunding that already has 1,000 paying subscribers. Ahead of their conference given at the event. Bdm asked them about the newsletter, a format that has been experiencing. A strong comeback in recent years. And it got even worse with the recent launch. Of our climax newsletter, a paid format. With a smaller but even more engaged community.
The email format and the newsletter have come back
Creating a newsletter is good but you still need to
Originally, the format of the newsletter was not calculated as a strategic choice but more as a choice of convenience. A bit like the podcast, t the technical BI lists barriers at least! With a good idea and a good tone, it’s pretty easy to get started and yet, oddly, few people do it or do it wrong (in our opinion!). It is from this observation that the while the format allows creative freedom that is still largely under-exploited. The idea was to say to ourselves that with a studio after more than three years already of rolling our bump in the field. And we must admit, this idea was also born because of many incoming requests that we received last yea Finally, on our side, all that was left to do was to structure an offer to meet the demand.