If the value is high, the cost to rank for those keywords in Ads campaigns will also be high. Even more important is putting yourself in the shoes of the customers, or rather your buyer personas . After a keyword research phase, you will have to filter and organize the results useful for positioning your website and understand what the search intent of each keyword is. This will give you the opportunity to better set the strategy, a fundamental aspect in the SEO field. In this sense, you can use Google Trends , which offers.
That of the company team
An initial visualization of search volumes associated with specific keywords, or take note of the suggestions that Big G himself provides when you Myanmar Email List typing a word in the space provided. Create a blog One of the most fun, but time-consuming aspects of managing an e-commerce is the creation of a blog, where you can pour all your creativity and that of the company team. A blog is not only this, but represents a valid resource for achieving a better level of SEO optimization. In fact, it is part of a strategy that allows you to stand out from the competition, focusing on the quality of the content to get qualified traffic. In addition, it is a very easy to manage tool that can be exploited to give customers added value.
The essential fields for SEO
Content consistent with the products/services sold on your e-commerce. Also in this case, the keywords useful for positioning the blog articles on search engines BI lists will come to the rescue. How to optimize content on PrestaShop from an SEO perspective? During the creation phase of the product pages on prestashop. You must pay close attention to the essential fields for seo. As well as taking care of entering basic information such as.For example, price, description, images, stock level, etc. Within the section dedicated to seo you will have the possibility. To manage the meta tags , I.E. Title, description, slug and redirect page.The title tag , . Is the primary element that is shown on search engines. PrestaShop, by default, leaves this field empty and takes the data from the product name.