When you collect an email list well in advance BEFORE starting a business, you already have a customer base. When I founded my company on November 1, 2015, I had a Facebook community with 22,000-25,000 members and about 1,000 people on the email list. 9. Give people only two options When a person has several options, decision-making becomes difficult. the landing page should only have two options; register as a subscriber to the weekly newsletter or leave the page.
That's why, for example
Why make things difficult and complicated? If you have 25 different products in your online store, how does the new database customer know which one they should buy right now? Or if you let the customer choose from 3 different price options, how much more work does the customer have to do to make a decision? When a person has two options, the decision is easy. Yes or no. Basic or Pro. One-time payment or installment payment. Let’s keep it simple! 10.What is a launch? It is a sales event that usually lasts 1-3 weeks. Before the launch, you market the product in different ways.
Launch your product properly
During the launch, you open the possibility to sign up for coaching. Very few even launch their own digital product. Many people BI Lists imagine that once the product is ready, people will want to buy it. A bit like with a blog. But that’s not how it goes. If it were this easy, everyone would have a successful digital business. My flagship course From Blogger to Professional™ starts twice a year. I spend 3 months planning the launch. And yet sometimes it feels like time is running out.