After the war in Ukraine, everyone is very aware of the situation, which is why the Lisbon International Advertising Group Festival has decided that the presentation of all works by Ukrainian agencies will be absolutely free. “This will not represent any type of charge for the brands, agencies and/or production companies involved,” they announce from the statement.
Th agencies initiative
The festival is in its 7th edition and industry email list is made up of the Lisbon International Advertising Festival. As well as the Lisbon International Health Advertising Festival and the Lisbon Public Relations Awards. In the words of Ana Firmo Ferreira, CEO of the Lisbon Awards Group This initiative is related to the need of the creative community to give a gesture of strength to the Ukrainian.
The strenght of agencies
People in this time of great suffering, to BI Lists which no brand, professional or agency can be indifferent.” Over the years. This Festival has awarded projects around the world. With the presence of some of the most respected agencies. Such as BETC, Anomaly, McCann Health, Dentsu. R/GA, Energy BBDO, Saatchi & Saatchi and Grey. Registration is done online until September 30 and with a date already set for October 18, 2022